Betty Crocker has it all. She’s wholesome, pretty, and bakes a “perfect cake every time.” Pretty impressive for a woman who doesn’t actually exist. MN90 Producer Andi McDaniel finds out how Gold Medal Flour created a persona that still charms homemakers today.
For many Americans, the name Betty Crocker evokes an image of domestic perfection. From the often-reissued Betty Crocker Picture Cookbook to the iconic red spoon logo that bears her signature, Betty Crocker is one of the most recognized names in cooking. It comes as a surprise to some that “America’s First Lady of Food” is, in fact, fictional.
In August 1872, Julia Sears (1839–1929) was hired to head the Mankato State Normal School. Upon taking the job, she became the first woman to hold such a position of power in a coeducational institution of higher learning in the United States. Her leadership challenged traditional gender roles at teachers’ colleges but led to controversy when the local school board replaced her with a man.